rolex pepsi years | Rolex Pepsi price uk

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The Rolex GMT-Master II "Pepsi," specifically the reference 16710, has experienced a meteoric rise in popularity among collectors in recent years. This iconic timepiece, with its instantly recognizable two-tone blue and red bezel, has transcended its status as a mere tool watch to become a highly sought-after luxury collectible, driving significant price increases and fueling intense market activity, particularly within auction houses like Sotheby's. This article will delve into the fascinating history of the 16710 Pepsi, explore the factors contributing to its current desirability, and provide an overview of its market value across various regions, including a look at potential price charts and lists.

The Allure of the 16710 Pepsi:

The Rolex GMT-Master II reference 16710, produced from 1989 to 2007, holds a special place in the hearts of watch enthusiasts. Unlike its successors, the 16710 boasts a unique combination of features that contribute to its collectible status:

* The Iconic Pepsi Bezel: The vibrant blue and red "Pepsi" bezel is arguably the most recognizable feature of this watch. This color scheme, inspired by the Pepsi-Cola logo, instantly distinguishes it from other GMT-Master models and contributes significantly to its aesthetic appeal.

* The Transitional Period: Produced during a transitional period in Rolex's history, the 16710 represents a bridge between older, more classic designs and the modern GMT-Master II models. This makes it particularly appealing to collectors who appreciate the blend of vintage charm and modern functionality.

* The Caliber 3185: The 16710 houses the robust and reliable Caliber 3185 movement, a workhorse known for its accuracy and longevity. This mechanical movement adds to the watch's desirability among those who appreciate horological craftsmanship.

* Limited Production: While not technically a limited edition, the 16710's production run ended in 2007, creating a sense of scarcity that fuels its collectible value. The fact that these watches are no longer being produced by Rolex only adds to the desirability.

* Sotheby's Influence: The prominent role of Sotheby's in the auction of these watches has further cemented their status as highly sought-after collectibles. The high prices achieved at these auctions have set a benchmark for the market, influencing the prices of pre-owned 16710 Pepsis across the globe. The Summer 2024 Important Watches auction, for example, showcased the intense collector interest and the premium prices commanded by well-preserved examples.

Rolex Pepsi Price Chart and List: A Complex Landscape

Determining a precise Rolex Pepsi price chart or list is challenging due to the numerous factors influencing its value. These factors include:

* Condition: The condition of the watch is paramount. A pristine, unpolished example with its original box and papers will command a significantly higher price than a watch showing signs of wear and tear.

* Year of Production: The year of manufacture can also affect the price. Early production models and those from the later years of production often fetch different prices.

* Box and Papers: The presence of the original box and papers (certificate of authenticity) significantly increases the value of a pre-owned Rolex Pepsi. These documents provide provenance and add to the watch's authenticity.

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